Performance Marketing - Copywriter

Are you passionate about persuasive writing? 🎯 Do you thrive in fast-paced environments where ideas become action in a matter of hours—not days? Do you love experimenting with new tools and tech like generative AI to elevate your creative output?

If you’re someone who can craft impactful messaging in 125 characters or less, and also thrive writing longer-form content that moves customers to action, you might be a perfect fit for our team. You’re eager to collaborate, ready to learn, and driven to write copy that gets results—not just attention.

🚀 Does this sound like you? If so, Level Agency is currently looking for a Copywriter to join our Customer Experience team and help drive performance across campaigns, channels, and clients.

At Level, we use the scientific method to drive effective performance marketing campaigns for our clients. Everything from media planning to ad creative is done with methodical care. Our teams use a “Test. Learn. Grow.” framework that allows them to act with urgency and quickly adapt to the ever-changing world of performance marketing. This nimbleness and willingness to rethink what we know leads to better decision-making—and the confidence our clients need to pursue bold ambitions.

Recently ranked on the Inc. 500's Fastest-Growing Private U.S. Companies and one of Pittsburgh's Best Places to Work, Level delivers powerful and comprehensive online solutions including multi-channel digital marketing, search engine optimization, lead generation, website development, ROI reporting, and much more.

Level is an equal opportunity employer, a Military Friendly® partner, and we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

The Copywriter will join a team of Customer Experience professionals, playing a key role in the development of clear, compelling, and conversion-focused messaging across digital channels. You’ll collaborate with art directors, designers, performance marketers, and strategists to concept, execute, and optimize creative content that drives measurable results for our clients.

This is a hands-on role where you’ll write everything from paid ads to landing pages, bringing clarity, emotion, and purpose to every word. You’ll also integrate AI tools into your workflow to boost inspiration and efficiency—without sacrificing quality or strategic alignment.

This role reports to a leader within the Customer Experience team. The salary range for this position is $40,000 – $65,000 depending on experience.

Performance Copywriting:
You’ll craft conversion-focused copy for social ads, banners, landing pages, websites, emails, video scripts, and more—always with a results-driven lens.

AI-Enhanced Workflows:
You’ll use generative AI tools to support idea generation, first drafts, research, and inspiration—while ensuring all final deliverables are strategically sound and human-refined.

Creative Collaboration:
You’ll partner with art directors, designers, and marketing strategists to align your copy with visual direction and campaign goals.

Audience Research & Strategy:
You’ll dive deep into target audiences and behavioral triggers, using those insights to craft messaging that resonates and converts.

Editing & QA:
You’ll edit and proof your work to maintain clarity, accuracy, and alignment with client brand guidelines, voice, and platform standards.

Creative Strategy Support:
You’ll contribute to internal training, brainstorms, and thought leadership efforts to support continuous creative improvement.

• 🫱 No Ego, All In: You’re a team player who approaches collaboration with humility and brings a client-first mindset to every project.
• 📚 Better Every Day: You constantly seek growth—keeping up with SEO trends, sharpening your skills, and improving performance.
• 🏁 Relentless for Results: You’re results-focused, data-driven, and committed to delivering meaningful outcomes for clients.
• 🔍 Driven by Truth: You use insights and evidence to guide strategy and ensure transparency and accountability in everything you do.

Requirements

• 3–5 years of experience in a copywriting role (agency experience preferred)
• Online portfolio that showcases digital copywriting across platforms
• Strong understanding of performance marketing channels (paid media, landing pages, email, social, etc.)
• Ability to write clear, concise, and conversion-focused copy
• Experience integrating generative AI tools (e.g., ChatGPT, Claude, Jasper, etc.) into writing workflows
• Understanding of how creative impacts marketing KPIs (CTR, CVR, ROAS, etc.)
• Detail-oriented editing and proofreading skills
• Collaborative and clear communicator
• Familiarity with project management tools like Asana is a plus

Benefits

🗺️ Remote work from anywhere in the US
🌴 Unlimited PTO
🚼 12 weeks of Paid Parental Leave
🤕 8 weeks of Paid Family Leave
📅 12 Paid Holidays with 2 Additional Floating Holidays
☀️ Summer Fridays
⚕️ 4 Competitive Medical Plan Options
100% Employer-paid Vision and Dental
🐾 Pet Insurance
💰 401(k) Retirement Plan with 3% Employer Contribution – 100% vested
💯 Performance reviews every six months
🪜 Career advancement opportunities
🧳 Medical Travel Reimbursement
🔌 $100 Monthly WFH stipend for Phone, Electricity, and Internet
🎟️ In-person and virtual company events
🙏 Peer-to-peer appreciation programs
🛎️ Employee concierge services for personal scheduling and organization
🙌 Employee Assistance Program (EAP) offering mental health, financial, and legal counseling